Cobalto specializes in the marketing-to-sales process: sales pipeline optimization, automated marketing programs and digital marketing campaigns supported by Salesforce Marketing Cloud, Pardot and Sales Cloud.
Run intelligent digital campaigns that generate leads at efficient costs. Digital marketing investments are optimized using AI and a proven “champion-challenger” ad buying and analytics.
Cobalto manages inbound lead generation and conversion programs for companies in different industries and optimizing telemarketing sales channels for customers like T-Mobile and Chubb Insurance.####Sales pipeline automation success stories include helping customers like Toyota implement lead capture on several platforms and automated lead assignment to dealers using Sales Cloud. ####A marketing automation success story is the implementation and management of an automated retention communications program for the largest life insurance company in PR: Triple-S Vida. In this case, Cobalto developed a proprietary app that runs on the Salesforce Platform and connects Sales Cloud to three different third party platforms (email, SMS and online surveys). ####Our team is a diverse mix of consultants, techies, analysts, creatives, and client advocates who work together with one thing in mind, getting results for our clients. We take pride in our skills: analyzing, conceptualizing, writing, designing, integrating, coding, organizing, anything that needs to be done to get better leads and more customers for our clients.