Lobra - Lobra S.r.l. - AppExchange
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  • Average rating of the solution or service based on AppExchange customer reviews Rating
  • Number of Salesforce-verified projects completed by the consultant Projects Completed 6
  • Number of Salesforce-certified experts employed by the consultant Certified Experts 18
  • Year this company was founded Founded 2016

Maximize the Salesforce platform’s potential with Lobra’s innovative, customer-centric approach. ##• Digital Transformation process expertise##• Operational project excellence##• Certified and highly motivated team


  • CUSTOMER EXPERIENCE MANAGEMENT: a single 360° view of the omnichannel customer + process design for the entire customer journey (including customer service centers) + sales management + GDPR + advanced adaptive and predictive data analytics
  • CUSTOMER ENGAGEMENT: customer segmentations + customer journey management + artificial intelligence(AI) for channel-specific campaign management + in-store clienteling solutions + social media sentiment analyses + instant messaging integration
  • UNIFIED COMMERCE: “omnistock” systems - a single global inventory (stock flows, product catalogs, pricing, distribution system integration) + reservation management + allocation rules + global marketplace integrations + e-commerce advisory models


Customers expect to be recognized and rewarded for their loyalty to their chosen brands. Lobra's unique understanding of how data informs the customer lifecycle, including during the post-sale phase, allows brands to invest their resources where they are needed most.####Its additional areas of excellence include:##DATA INTEGRATION: Data architectures + data governance + process orchestrations + data management + MDM + data quality + PIM + 3rd party software integration with platforms, including Mulesoft##ERP OPTIMIZATION: Digital transformation roadmaps + finance & planning solutions + procurement + sales + HR and employee engagement##ENTERPRISE CONTENT MANAGEMENT: document management + portals + procurement flows + data optical recognition##INNOVATION: Blockchain + UX and mobile applications + back-end development + cloud infrastructures + microservices + hybrid cloud services + DevOps + the digital workplace + data visualization and analytics (Tableau)####Lobra S.r.l.##Lungotevere dei Mellini 10, 00193 Rome, Italy##Corso Europa 15, 20122 Milan, Italy

Geographic Focus

International Italy


English, French, German, Italian, Portuguese, Russian, Spanish

About Lobra S.r.l. Lobra maximizes the Salesforce platform’s potential by combining its data-driven project management expertise with its innovative customer-centric approach.

Rome, Milan