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What is the Salesforce Partner Navigator Program?

The Partner Navigator program helps you find the right partner for your Salesforce implementation by highlighting the products and industries each partner specializes in, as well as their level of expertise in those areas.


Salesforce evaluates each of its partners based on a variety of factors such as industry expertise, demonstrated Salesforce product knowledge, and record of customer success.


Partners work through various levels of achievement within the Navigator program on their way to achieving Master status; first by becoming certified through the formal Salesforce certification process, and then by submitting customer-surveyed implementation projects, customer stories and references to Salesforce. These steps help them earn the higher levels of designation.


The different tiers of achievement levels are as follows:


Master Navigator

Partners that are true masters of a given industry or product and have demonstrated both a track record of deep knowledge and customer success within these types of implementations.


Specialist Navigator

Partners that specialize in one or more areas of a product or industry, and have demonstrated repeated success in those specific areas.


Certified Navigator

Partners that have achieved multiple certifications for a relevant product.


Certified Professionals

Partners that achieved at least one certification for a relevant product.



Connect with partners and learn about how they can help you with your Salesforce implementation here.

Ben James is Director of Product Management for Salesforce.
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