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B2B Studio for Marketing Cloud | SalesWings

Unstoppable Lead and Account Insights for Marketing Cloud

Overview

SalesWings covers all the essential B2B components for Marketing Cloud, in a compact platform. Detailed lead and account behavioral tracking, segmentation and audience building, lead and account scoring, B2B campaign reporting, and native sales insights.

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See How B2B Studio for Marketing Cloud | SalesWings Works

  • Plug-and-play 360° customer journey tracking including real-time website tracking, campaign and content tracking as well as flexible custom event tracking for Salesforce Marketing Cloud

  • Advanced and user-friendly lead and account profiling tools for advanced scoring and qualification, identification of interests and needs for sales and marketing personalisation and reporting for Salesforce Marketing Cloud

  • Enable your sales team with insights for leads, contacts and accounts for sales enablement that will boost your sales teams efficiency tremendously for Salesforce Sales Cloud

  • Marketing Attribution reporting for Salesforce Marketing Cloud: Identify the marketing campaigns and activities that drive sales and outcomes

  • Signal based selling made easy, surface high-intent leads, contacts and accounts to your sales team easily in Salesforce Sales Cloud

  • Behavioral data collection for Salesforce Marketing Cloud, quickly deployed and flexible data collection across your domains, landing pages, apps and more

  • Lead scoring for Salesforce Marketing Cloud, Data Cloud, Agentforce, Salesforce and more

  • Behavioral segmentation and audiences for Salesforce Marketing Cloud for behavioral marketing use cases of all kinds

  • Fully compatible with Agentforce, Data Cloud, Sales Cloud, and any other Salesforce product

SalesWings provides essential tools for marketing, sales and agent operations running on Salesforce any Marketing Cloud edition. Use SalesWings stand-alone with Marketing Cloud, or in combination with CRM. Easily collect detailed behavioral activity, and leverage behavioral intelligence available in Marketing Cloud, Sales Cloud, Data Cloud and Agentforce Gain powerful insights and data points for your sales, agent, service and marketing processes: >> Interest of leads and accounts in services, products, categories, topics etc of interest for behavioral segmentation and reporting >> Identify sales-readiness with no-code lead and account scoring and grading with multiple scoring models >> Automate hand off of the best leads and accounts >> Granular lead, account, opportunity insights: Surface marketing touchpoints, interests and full engagement history to sales >> B2B marketing attribution reporting to understand impact of marketing campaigns on sales SalesWings is the missing piece in your Marketing Cloud puzzle, provided in a user-friendly and compact platform.

Categories

Business Needs
Sales
Marketing
Analytics
Personas
Data Professional
Marketer
Sales Representative / Manager
Features
Lightning Ready
Optimized for Salesforce orgs that use Lightning Ready.
Multiple Currencies
Supports Salesforce orgs that use Multiple Currencies.
Person Accounts
Supports Salesforce orgs that use Person Accounts.
Salesforce Shield
Supports Salesforce orgs that use Shield.
Sales Programs
Supports Sales Programs, which provides sales teams with AI-powered coaching, actionable insights, and automated program delivery. Learn More
Lightning App Builder
Ready to use in the Salesforce Lightning App Builder.
Salesforce Mobile
Supports Salesforce for iOS and Android.
Lightning Ready
Multiple Currencies
Person Accounts
Salesforce Shield
Sales Programs
Lightning App Builder
Salesforce Mobile

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