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Data Cloud Identity & Hygiene by Merkury

By dentsu

Enabling first-party, cookieless identity and hygiene for SF Data Cloud

No Ratings
Paid Add-On Required  

Payment required for external services or products

Business Need
Analytics
Data Management
Data Cleansing
Requires
Data Cloud
Data Cloud for Marketing

Data Cloud Identity & Hygiene by Merkury provides ownership and transparency of identity to organizations. Covering 95%+ of US adults, Merkury cleanses and enriches your data with person-based identity and householding for connected experiences anywhere.

Highlights

Privacy-safe, person-based customer and prospect segmentation, modeling, and analytics 

Deliver addressable, personalized experiences across all channels; websites, apps, TV, email and media, service

Cross-channel, person-based reach and frequency, and closed loop exposure to sales measurement (enabled by Merkury data clean room and unique publisher and tech platform ID synchronizations) 

Provider Details

dentsu
Columbia, Maryland
Social Impact
Pledge 1%
This company pledges 1% of their product, profit, equity, or time to support the community. Learn more about Pledge 1%
Pledge 1%
Founded
1988
Website
Email
Phone
(212) 591-9100

Merkle is your leading global agency partner possessing unparalleled expertise across data and identity, cross-cloud integration, and digital experience, creating customer intimacy with a clear path to value for brands. As a Salesforce partner for nearly 20 years, we are one of the largest, most accomplished, and truly cross-cloud teams in the world. Our associate base includes multiple MVPs and members of the Salesforce Partner Advisory Board, with Merkle being recognized as a trusted partner for a number of Salesforce’s initiatives. And our DNA as a digital agency means we not only know everything about the Salesforce platform, but we understand the needs of our clients’ customers better than anyone and can bring experience-execution capabilities like no other partner can. Merkle has made a number of strategic acquisitions of key Salesforce partners around the world – recently including Pexlify and Omega CRM in Europe, Aware Services and Extentia in APAC, and Shift7 in North America – all of which are now part of Merkle's global customer experience agency.

Pricing Details

Paid Add-On Required

You must pay for a product or service that is external to Salesforce for this solution to work.

The customer most procure a license for the Merkury data set usage.

Pricing discounts are available at higher volumes.

Essentials

$6,000 USD/Million Records/month

Lowest Starting Price

More From This Provider

Merkle
by dentsu
For 30 years, Merkle has empowered top brands to transform their data, technology, and capabilities for unmatched hyper-personalization in marketing, sales, commerce, and service.