RevGen: Attribution Tracker
A simple solution for marketing attribution in Sales Cloud.
Overview
The RevGen: Attribution Tracker is a simple solution to help marketers capture media-influenced attribution by bringing multi-touch tracking performance data to Salesforce.
Includes strategy, technical architecture and reporting infrastructure
Implementation guide with ready-to-download package assets
10+ base reports, and a customizable dashboard
Maximizes time-to-value on MCAE investment
The RevGen: Attribution Tracker is a simple solution to help marketers capture media-influenced attribution. By bringing multi-touch tracking performance data into Salesforce, marketers can showcase influenced leads and opportunities, while surfacing optimizations for future marketing investment based on down-funnel channel performance. The package includes the field infrastructure and flow automation to capture tracking data on leads, contacts and opportunities, as well as reporting and dashboard visualizations to showcase marketing performance throughout the funnel.
Categories
- Business Needs
- MarketingCampaign ManagementData Visualization
- Industries
- Financial ServicesHigh TechProfessional Services
- Personas
- ExecutiveMarketer
- FeaturesNo LimitsThis product's apps, tabs, and objects don't count against your Salesforce org limits. Learn More in HelpLightning ReadyOptimized for Salesforce orgs that use Lightning Ready.Managed PackageThis product is installed in your Salesforce org as a managed package and receives automatic upgrades.
- No LimitsLightning ReadyManaged Package