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Marketing Cloud Schema Explorer

Visualize, understand and optimize your Marketing Cloud data ecosystem

Overview

Visualize and understand your Salesforce Marketing Cloud data ecosystem. Map data extensions, journeys, automations, and dependencies with a unified schema view. Connect your Agentforce Agent for deeper insights.

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  • Visualize Marketing Cloud data relationships.

  • Understand data lineage across journeys, automations and data extensions.

  • Identify unused and redundant assets for cleanup.

  • Surface operational insights across your ecosystem.

  • Improve governance and reduce operational risk.

  • Analyze field-level impact across SQL queries and downstream processes

  • For supported customers, Schema Explorer can be extended with Agentforce-powered schema insights.

Marketing Cloud Schema Explorer provides a unified view of your Salesforce Marketing Cloud data ecosystem, enabling teams to visualize relationships, understand dependencies, and analyze data flow. Using native APIs, the app surfaces relationships across key assets, enabling teams to quickly understand data lineage and dependencies before making changes. In addition to schema visibility, it provides operational insights to help identify: • Data Extensions with no detected usage
 • Stale or outdated assets
 • Paused automations and inactive processes
 • Cleanup opportunities to reduce clutter and improve performance These insights help teams improve governance, reduce operational risk, and maintain a cleaner Marketing Cloud ecosystem.The app is designed to handle complex orgs with thousands of assets. Key Benefits: • Visualize relationships across Data Extensions, Journeys, Automations, Imports, File Transfers and Queries
 • Understand dependencies before making changes
 • Identify unused or redundant assets
 • Improve governance and data hygiene Quick setup with secure OAuth connection to Marketing Cloud.

Categories

Business Needs
Marketing
IT & Administration
Data Visualization
Personas
Administrator
Architect
Business User
Features
Lightning Ready
Optimized for Salesforce orgs that use Lightning Ready.
Lightning App Builder
Ready to use in the Salesforce Lightning App Builder.
Lightning Ready
Lightning App Builder

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