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Managed Marketing Operations & Automation Services
Salesforce Marketing Operations & Automation Services | RightWave
- Certified PeoplePeople employed by the consultant who hold Salesforce certifications that align to competencies
- 6
- CertificationsThe number of certifications held by people at this organization that align to competencies
- 9
RightWave extends Marketing Operations teams with expertise in campaign execution, automation, Salesforce/MAP integration, data, QA, reporting, and AI—helping scale operations, improve consistency, and reduce overhead.
Description
RightWave provides managed Marketing Operations and automation support, helping organizations scale execution, access specialist expertise, and maintain continuity without expanding internal teams. We act as an extension of Marketing and Revenue Operations teams across Salesforce and connected marketing platforms, supporting execution, administration, and optimization. Our services include: * Campaign build, QA, launch, and optimization * Marketing automation administration * Salesforce/MAP integration and synchronization * Lead management, scoring, routing, and lifecycle operations * Data cleansing, enrichment, standardization, and governance * Reporting, dashboards, attribution, and ROI analysis * API, workflow, and AI-assisted automation We support Salesforce CRM, Salesforce Marketing Cloud, Marketo, HubSpot, and Eloqua. RightData Normalizer (RDN) adds data-quality capabilities including cleansing, normalization, enrichment, and lead-to-account matching. Our flexible expert-pod model provides specialist support for managed services, additional capacity, or focused optimization—using AI where valuable with appropriate QA, data controls, and human oversight.
Highlights
Campaign Operations, MAP Administration & Salesforce Support
Data Quality, Lead Management & Revenue Reporting
Flexible Expert Pods with AI-Assisted Workflow Automation
Provider Details

RightWave, Inc.
San Jose
RightWave helps organizations turn Salesforce CRM and connected marketing automation platforms into a reliable, scalable revenue operations foundation. For more than two decades, we have supported over 100 companies with Salesforce administration and configuration, MAP and CRM integration, campaign operations, lead lifecycle management, data quality and governance, reporting and attribution, platform audits, and ongoing optimization. Our specialists work across Salesforce CRM, Salesforce Marketing Cloud, Adobe Marketo Engage, HubSpot, and Oracle Eloqua. RightWave’s flexible delivery pods provide day-to-day execution, specialist expertise, and built-in continuity without the time and cost involved in expanding an in-house team. Whether you need to stabilize an existing stack, improve data and lead flow, scale campaign delivery, prepare your marketing operations for AI, or extend your internal team, RightWave can support a defined project or become an ongoing extension of your Marketing Operations and RevOps organization.
Geographic Focus
Shows the regions where the provider operates or has done business
Countries
India
Languages
Supported Languages
English