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ROI Customer Lifecycle Marketing™
The lifecycle marketing automation solution.
- Business Need
- Marketing Automation
ROI's lifecycle marketing automation solution scores your prospects and customers, builds engagement, automates campaigns and graphically shows the progress of every individual as they move through the lifecycle of their relationship with your brand.

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Marketing Automation—and so much more.
The impact that a lifecycle marketing approach can have is a game-changer for a business. I've partnered with Right On Interactive because we share many of the same views in how a company should market to and communicate with people. A key to great marketing is having a single view of your ideal prospects and customers, while engaging and nurturing them seamlessly throughout their entire relationship with your brand (pre- and post-sale). With what I've seen from ROI's solution, it is in theirs. They integrate with other useful marketing and sales tools and their integration with Salesforce.com allows you to keep the best information front and center. I can speak to the value of having the data you need easily accessible, and because ROI can quickly push and pull information to and from SFDC, it enables their clients to have full visibility to everything from engagement levels, campaign successes, analytics and qualified audiences.
Excellent Strategic Partner
Right On Interactive has been a trusted partner to Revelant Technologies for Customer Lifecycle Marketing initiatives. Their unique approach of addressing CLM needs while leveraging existing technology makes it easy to collaborate with them as a trusted advisor. I would recommend their solutions, services and resources without hesitation.
Great product, strong support
I've had nothing but good experiences with ROI CLM. The integration is important for us in our automated campaigns and its adaptability is a life-saver when it comes to our reporting needs. The support staff is proactive and reaches out to us, not only to notify us of SF outages and rerun tasks, but of updates and improvements. We've come to rely heavily on ROI for its support.
Great integration with our email and Salesforce
We use 5Buckets to integrate our email provider with our Salesforce.com account. We’ve been able to automate a series of renewal notices for our existing Contracts. The renewal Reports and Tasks that we utilize in 5Buckets all trigger on a daily basis… our sales reps no longer have to worry about finding the time to manually send renewal notices.
The Bucket's Good! NPower Indiana scores with 5Buckets.
As a membership-based organization, we needed an application that could help us with the time-consuming task of managing our membership renewals. By leveraging 5Buckets with Salesforce.com, we have automated our renewal communications, saving our team hours of coordination and tracking each month. What once took a couple of days per month now just happens! In my opinion, this application is a great example of the true potential of CRM and platform-as-a-service. As a result, we are looking forward to expanding our use of 5Buckets for AppExchange, and are excited about automating more of our activities through this innovative application. Mike Harmon CEO, NPower Indiana www.npowerin.org