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Full Circle Insights: Multi-Touch Attribution, Funnel Measurement, and ABM
Marketing & Revenue Attribution | B2B Marketing | Marketing ROI
- Industries
- Horizontal ProductHigh Tech
- Business Need
- Lead & Opportunity ManagementCampaign ManagementAccount-Based Marketing
- Requires
- Sales Cloud
- Compatible With
- Sales Cloud
FCI delivers revenue & marketing attribution in Salesforce: multi-touch attribution, funnel measurement, campaign attribution, customer journey tracking & ABM performance, plus marketing intelligence, dashboards & reports, and customer analytics.


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Compatibility
- RequiresThis solution requires these products in order to work. Before you implement the solution, check that you have these products.
- Sales Cloud
- Compatible WithThis solution is tested to work with and extends the value of these products, but doesn't require them.
- Sales Cloud
- Salesforce Editions
- EnterpriseUnlimitedDeveloper
App Details
- Version
- Full Circle Response Management/April 2023 Update 1.45.0
- Listed On
- 03/31/2012
- Latest Release
- 04/03/2023
- Supported FeaturesNative AppBuilt exclusively on the Salesforce Platform, ensuring reliability and performance.No LimitsThis product's apps, tabs, and objects don't count against your Salesforce org limits. Learn More in HelpLightning ReadyOptimized for Salesforce orgs that use Lightning Ready.Multiple CurrenciesSupports Salesforce orgs that use Multiple Currencies.Person AccountsSupports Salesforce orgs that use Person Accounts.Sales ProgramsSupports Sales Programs, which provides sales teams with AI-powered coaching, actionable insights, and automated program delivery. Learn MoreManaged PackageThis product is installed in your Salesforce org as a managed package and receives automatic upgrades.Lightning App BuilderReady to use in the Salesforce Lightning App Builder.Salesforce MobileSupports Salesforce for iOS and Android.
- Native AppNo LimitsLightning ReadyMultiple CurrenciesPerson AccountsSales ProgramsManaged PackageLightning App BuilderSalesforce Mobile
- Package ContentsIf this app is a managed package, the custom apps, tabs, and objects that it contains don't count against your Salesforce allocations. If this app is not a managed package, allocations apply. Learn More in Help
- Custom Objects: 54Custom Tabs: 3Custom Apps: 1
- Lightning Components
- Global: 3App Builder: 1Community Builder: 0
- Languages
- English
Security
Additional Details
🚨 The Problem: The Trillion-Dollar Gap Marketing and sales misalignment is costing the SaaS industry nearly $1 trillion in lost revenue each year. Fragmented systems and disconnected data prevent teams from identifying which campaigns truly influence pipeline and closed revenue. Without clear marketing attribution, leaders struggle to prove ROI, optimize campaigns, and align with sales on revenue impact. 💡 The Solution: Full Circle Insights Full Circle Insights is a native Salesforce solution that connects B2B marketing activity directly to pipeline and revenue. With advanced multi-touch attribution models, campaign attribution reporting, funnel analytics, and customer journey tracking, teams gain a single source of truth for revenue performance. The platform also enables organizations to measure ABM performance, analyze pipeline velocity, and understand how every marketing touchpoint contributes to revenue outcomes. 🏆 Customer Success: Organizations such as Rockwell Automation and leading SaaS companies use Full Circle Insights to strengthen attribution visibility, improve campaign performance, and connect marketing investment directly to revenue outcomes.
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Full Circle Insights
San Antonio, Texas
Need help with Full Circle Insights? Our team is here to assist. 📞 Connect with us to improve marketing & revenue attribution, campaign ROI, and revenue visibility in Salesforce.