Dotdigital for Salesforce

mr

yes

Excellent template builder but clunky to administer and impossible to automate user management

> UPDATE 2021 : dotdigital just rolled out SSO (in 2021!!) and has decided to charge an arm and a leg for it, per user, per month. given that there is no ability to deactivate users via the API, this is truly clueless on their part, and reinforces the theme of my review that dotdigital is only appropriate for small buinesses, despite their attempts to position themselves otherwise. > UPDATE 2019 : have switched from three to two stars. The continued lack of user management via the API, as well as their general acceptance of the lack of basic functionality like moving image folders, 5 yeas on, is just unacceptable for an enterprise tool What sold us on dotMailer was the ease of use and customization for the senders, and we have been very pleased on that front. Image management is also good, and the user interface is reasonably intuitive. Its the administration and localization that does not seem to match the cost. Some examples that come readily: - cant export a list of active users to run cleanup/reconciliation against system of record - max of 200 test send addresses, and no way to export that list either, so good luck maintaining it. - cant localize the resubscription email (english only) - requires using dynamic content to insert a localized default value for firstName - inscrutably removes 'other suppressed contacts' with no easy way to figure out who / what / why - slow interface when working on dotMailer from sfdc - creating users from SFDC is slow and painful (we had to stop using this feature bc of the time it takes) - no user creation via API which means its all manual - no user deactivation via API which is much less secure than automated deactivation So overall users are happy, which is important. Admins are less happy, of which I am one, and the localization is limited, which is the reason for the 3 stars.

Excellent sales reporting tool

We’ve been leveraging the dotmailer Salesforce app for over a year and it’s been a huge time saver for our sales team. Previously, marketing campaigns would be sent out and manual exports of campaign activity would be run, then provided to the sales team. Very cumbersome, time-consuming and difficult for the sales team to track. dotmailer’s app makes it really easy for our marketing team to create campaigns directly in Salesforce. Open, click, page views and other campaign activity metrics automatically sync to Salesforce and is readily available to our sales team. Huge time saver and no more manual exports. Thanks dotmailer for always providing powerful features in an easy to use interface.

Nice reliable tool that helps me email my weekly blog!

I have used dotmailer for the last 6months+ to email my weekly Salesforce blog to 2000+ recipients. It has been easy to set up, use, & tweak. I would definitely recommend it to clients!

A great tool for creating wonderful email messages

dotMailer's tool does a tremendous job of syncing together their external tools along with Salesforce. Their email and form design is easy, intuitive, and helps to create great looking messaging! As someone else said, the process of getting contacts to a mailing list can be cumbersome, but it just takes some getting used to. Overall, this tool delivers better results with an easier interface!

Easy to learn, excellent reporting

After a lot of deliberation on which email marketing app to integrate with Salesforce we chose dotMailer. So far we've been very happy with the decision. They are certainly far from the cheapest option but the template builder is very intuitive and it took very little time for our marketing users to learn how to build attractive emails. The reporting is also excellent and we have gained valuable insights from not just the open and click through rates but also the platforms and devices on which emails are read. My only minor grumble would be that bringing in Contacts to a mailing list feels a little cumbersome but the integration with reports and Campaigns more than makes up for that.

Recommended - seamless integration, sophisticated App

Faith Williams - Recommended - seamless integration, sophisticated App We have found dotMailer to be incredibly sophisticated. The great thing about the App is that it integrates excellently with Salesforce giving you a seamless feel. You are able to sync the contacts and leads from Salesforce into dotMailer so no need to export and import data. Additionally we found the reporting function within dotMailer better than other comparative Apps. dotMailer is also intuitive which is a bonus, allowing you to set up triggers which we have found helpful. In terms of the aesthetics of the standard templates they are very modern with a variety of designs, dotMailer provide some flexibility in editing their standard templates however if you find this restrictive you are able to create your own custom template. The support team are responsive.

Recommended with confidence and stand out level of service

As a consultant specialising in marketing on salesforce, I am always searching for integrated email solutions which I can recommend to clients with confidence. The new integrated Dotmailer app ticks all the boxes including a fresh, intuitive email design studio, seamless integration, a team that is passionate about email best practice and last but not least an attentive and responsive account and support team. Dotmailer has been used for over a year by one of our Not for Profit clients with 40 Dotmailer separate child accounts linked to one instance of salesforce.com and feedback is very positive. Dotmailer listens to user feedback and continue to develop the salesforce integration which cannot be said for all integrated application providers.

Excellent, Fully-featured App!

We have been using the Salesforce Dotmailer app for over a year now and we are more than happy with our integration. The Salesforce-Dotmailer app has enabled us to run integrated, triggered and automated email campaigns that support our business objectives, saving time and scheduling and allowing us to focus more time on generating rich content and optimising campaigns. Would not hesitate to recommend this app and our support from Dotmailer to date has been fantastic!

Excellent application

This is an excellent marketing application that offers a good half-way house between the industrial strength marketing automation systems and the low cost, simple mass email tools. The Design Studio is flexible and comes with a good range of pre-built templates. Leads and Prospects can by segmented in salesforce and then synchronised. Key metrics - including whether recipients have opened and / or clicked on links - are highly visible in salesforce. Very much recommended for businesses looking for good marketing functionality at a reasonable cost.