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BlueConic
The world’s simplest and most accessible customer data platform
- Business Need
- Campaign Management
BlueConic reduces the barriers to individualized marketing by solving for the two critical elements to do so: recognizing that person whenever, wherever she interacts with the brand and synchronizing that information across the marketing ecosystem.
Compatibility
- Salesforce Editions
- ProfessionalEnterpriseUnlimitedForce.comDeveloper
App Details
- Version
- BlueConic/Spring 2020 1.24.0
- Listed On
- 02/15/2017
- Latest Release
- 01/05/2023
- Supported FeaturesNo LimitsThis product's apps, tabs, and objects don't count against your Salesforce org limits. Learn More in HelpLightning ReadyOptimized for Salesforce orgs that use Lightning Ready.Managed PackageThis product is installed in your Salesforce org as a managed package and receives automatic upgrades.
- No LimitsLightning ReadyManaged Package
- Package ContentsIf this app is a managed package, the custom apps, tabs, and objects that it contains don't count against your Salesforce allocations. If this app is not a managed package, allocations apply. Learn More in Help
- Custom Objects: 2Custom Tabs: 0Custom Apps: 0
- Lightning Components
- Global: 0App Builder: 0Community Builder: 0
- Languages
- DutchEnglish
Security
Additional Details
As important as BlueConic’s ability to deliver individualized marketing is the method in which we do so: by simplifying the process; prioritizing usability; increasing accessibility by decreasing the amount of resources required; and enabling marketing programs that drive best-in-class results. Despite improved knowledge of and comfort with technology, marketers need tools that are as simple as they are powerful; as accessible as they are robust. Marketers need tools that work for them – at their level of technical aptitude, within the amount of time they have, and at a price point that mitigates risk and delivers a clear ROI. Marketer demand for help unlocking their customer data in order to recognize individuals as they repeatedly engage across channels and devices and then synchronize all the different types of data about those individuals will reach a fever pitch. BlueConic was built precisely because of this acute marketer need and will help both the novice and expert marketing teams evolve from an outbound, static campaign mentality to an obsessively customer-driven, engagement-based approach.
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BlueConic
Boston, Massachusetts, United States