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Idio Marketing Intelligence
Predictive Insight & Personalization
- Business Need
- Marketing
Idio uses machine learning to predict customer interests and recommend personalized content and conversion points. This app puts the 'why' and 'what next' in the hands of enterprise marketers, driving faster pipeline and a better customer experience.
Highlights
Combine predictive interest data with funnel stages or account information
Learn the next best content and conversion points for each individual
Understand what interest topics drive conversion, churn and other important outcomes
Provider Details
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idio's Content Intelligence platform provides a powerful new way to automatically understand your customers’ content choices and enable smarter, more relevant and more profitable engagements across every channel. Using powerful Natural Language Processing, idio builds predictive customer interest profiles from each individual's content consumption. Based in London, with an office in New York, idio works with leading brands that want to become more relevant to their audience. idio's products include: idioInsight: - Automatically understand and measure content performance - Get editorial recommendations and build a data-driven content strategy - Filter audience insight by behavioural segments and CRM data idioEngage - Deliver personalized content across web, email & mobile channels - Increase engagement and conversion, and provide a better customer experience - Measure improvements automatically across every channel idio for Salesforce - Engage in relevant and profitable sales conversations, based on real-time insight - Improve productivity with automated content recommendations - Integrate quickly and easily into existing marketing technology
Pricing Details
The price per month varies based on the number of seats, and the minimum number of seats is 5. Additional Data Platform fee also applies for new Idio customers. Please contact for more details.
Default Plan
$250 USD/user/month
Free trial available for 30 days