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Invoca for Salesforce Marketing Cloud
Improve email conversions and customer journeys with high-converting calls.
Starting at $300 USD/company/month
- Industries
- Travel, Transportation, & Hospitality
- Business Need
- Marketing
- Compatible With
- Marketing Cloud Engagement
Invoca is a call tracking and analytics solution that gives marketers conversion reporting and campaign attribution from inbound phone calls. Use Invoca to attribute calls back to the email that drove them and leverage call data to personalize journeys.
Highlights
Attribution: Insert dynamic phone numbers and device aware click-to-call into your email campaigns for individual attribution for every call from email.
Profiles: Integrate insights on call outcomes and customer demographics into data extensions to enrich customer profiles and deliver more data-driven marketing.
Journeys: Leverage call intelligence in tools like Email Studio, Audience Builder, and Journey Builder to deliver omnichannel journeys that are more engaging and better converting.
Provider Details
Invoca
Santa Barbara, CA
Invoca is an AI-powered call tracking and analytics platform that helps marketers get campaign attribution and actionable data from inbound phone calls. Invoca delivers real-time call analytics to help marketers take informed actions based on data generated before and during a phone conversation. As a result, marketers can dramatically improve ROI by driving more revenue-generating calls, increasing conversion rates, personalizing the customer journey, and running more efficient campaigns. With Fortune 500 customers in telecommunications, financial services, insurance, healthcare, and home services, Invoca’s platform integrates with the Salesforce Sales and Marketing Clouds.
Pricing Details
Invoca pricing is comprised of a platform fee with different packages available, as well as call and phone number-related fees.
Default Plan
$300 USD/company/month
Free trial available for 30 days
Lowest Starting Price