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Bluecore
Audience generation and email triggers for commerce through Marketing Cloud
Overview
Bluecore's Decisioning Platform powers unique customer experiences by unifying ecommerce customer and catalog data. We empower retail marketers to take immediate, cross-channel actions on data through the creation of highly targeted audiences.
Bluecore’s comprehensive integration captures customer and catalog data without data feeds or IT support, making it immediately actionable, and launches in weeks, not months.
Generate targeted audiences, real-time triggered messages, and personalized experiences across channels. Utilize product and content recommendations, and predictive models built explicitly for retail.
Discover high-value insights and opportunities on audiences and products to determine your next best action. Bluecore’s focus on commerce enables greater depth and performance compared to industry-generic solutions.
Bluecore is the leading Decisioning Platform for Commerce, empowering the world’s top retail marketing organizations to take meaningful, immediate action on data through the creation of highly targeted audiences, experiences, and triggers for multi-channel use in real-time. Unlike generic decisioning tools, our product is built specifically for retailers, unifying customer and catalog data to make decisions in real-time on massive data sets. Our decisioning platform makes it easy to collect data from multiple sources, create meaningful audiences to target, and sync audiences or automatically trigger experiences across marketing channels including email, Facebook, Google, Advertising, Onsite Personalization, and more.
Categories
- Business Needs
- Marketing Automation