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G2 CRM Connector

Close deals faster using G2 Buyer Intent and reviews directly in Salesforce

Overview

The G2 CRM Connector for Salesforce identifies and reports on the activity from active buyers looking for software and services like yours on the G2.com marketplace.

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See How G2 CRM Connector Works

  • Gain access to G2 Buyer Intent data, reference pages, and reviews all within your Salesforce instance.

  • This enables you to manage your G2 experience through Salesforce, including alerting reps when target accounts are researching within G2, finding relevant reviews, and creating reference pages -- all without ever having to leave Salesforce.

  • Measure the impact and influence that G2 has on current and future customers, buyers, pipeline, brand, and business.

The G2 Connector App for Salesforce enables teams to: Never Miss a Deal: Associate G2 Buyer Intent data with existing accounts and leads, and send notifications when an action is taken on G2 so reps can reach out at the perfect time during the prospect and customer buying journey. Prevent Churn: Receive alerts when customers are researching the competition and potentially considering switching. Understand Customer Sentiment: Understand and gauge customer satisfaction in real time by mapping customer reviews to accounts in Salesforce to identify brand advocates or at-risk accounts as they emerge. Utilize G2 Content: Enable your sales team to easily share verified G2 reviews, reference pages, and reports to prospects directly from the Salesforce instance they’re familiar with. Improve ABM Campaigns: Integrate Buyer Intent data into marketing campaigns and scoring to power more contextual marketing and customer segments, all to help deliver the perfect message to prospects as they research and buy.

Categories

Business Needs
Sales Intelligence
Dashboards & Reports
Ratings & Reviews
Industries
Communications
High Tech
Professional Services
Personas
Administrator
Business Operations Manager
Business User
Features
No Limits
This product's apps, tabs, and objects don't count against your Salesforce org limits. Learn More in Help
Lightning Ready
Optimized for Salesforce orgs that use Lightning Ready.
Managed Package
This product is installed in your Salesforce org as a managed package and receives automatic upgrades.
No Limits
Lightning Ready
Managed Package