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DataGuard Consent & Preference Management

#1 Salesforce app for Consent and preference management

Overview

DataGuard Preference Management makes it easy for you to capture GDPR compliant consent from every touchpoint in one simple place MyLife Digital and Consentric are now part of DataGuard. You may see these names in the product while we transition

See How DataGuard Consent & Preference Management Works

BOOST MARKETING OPT-INS Truly understand your customers, personalise your communications and increase engagement with all your cookie consents, marketing opt-in consents and preferences in one simple place. See opt-in rates increase by up to 60%
SINGLE SOURCE OF TRUTH Ask every customer’s permission to collect, retain and use their data in a lawful, transparent way. We make it simple for you to manage that data pulled in from multiple systems.
+30 MILLION CUSTOMERS PROTECTED Our preference management solution is trusted to protect the data of millions of consumers across different locations and jurisdictions. Keeping you compliant with GDPR, CCPA, LGPD, ePrivacy.

SALESFORCE Enables Sales, Marketing, Service and Financial Services Clouds Works with leads and contacts in Tasks and Cases Shows permissions data across all customer touch-points with snap-ins Provides standard web-to-lead functionality – no need for bespoke solutions CUSTOMER BENEFITS Easily update permissions in an easy to use preference centre Understand the value lost by opting out as value cards show them what they will miss Consent receipts are sent to customers to keep up-to-date on permission changes Be in complete control of your personal data MANAGEMENT BENEFITS One view of consent and preferences across systems and touchpoints - no more data silos Increased customer satisfaction from better engagement through acceptable communications Increased opt in rates as data capture becomes part of the customer experience Increase opportunities to cross-sell & up-sell your products and services Quick set-up so you can going straight away REGULATORY ALIGNMENT Augments Salesforce GDPR provision Manage consent, preferences & permissions Compliant user consent with GDPR, CCPQ, LGPD, ePrivacy Reactive to adapt to new regulatory changes e.g. ePR