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PFL | Personalized Direct Mail triggered in Journey Builder

Automatically trigger flat & dimensional direct mail in journey builder.

Overview

See How PFL | Personalized Direct Mail triggered in Journey Builder Works

  • A Team of Experts With nearly 30 years of experience, we aren’t just a technology vendor--we are an extension of your marketing team and your customer-strategy partner.

  • Event Triggered Sending Integrate PFL with your CRM/MAP, then drag and drop direct mail sends into marketing automation journeys and use digital signals to inform the content and timing.

  • Scalability Deliver outstanding quality at scale--from one-to-one mailers or millions of pieces, send quality direct mail, every time.

  • Data and Analytics Track direct mail attribution within your existing systems. PFL connects direct mail sends with contacts in your CRM/MAP.

  • Instant Delivery Notifications Get attention with a perfectly timed follow up. Use our immediate FedEx delivery notifications to trigger a Salesforce task, alert, or automatic email.

  • International Shipping We’ll use our 20-plus years of international-shipping experience to guide you to a successful approach.

  • Design Services If design resources are tight, you can tap into our team of design experts to produce custom print collateral and more.

  • Environmental Sustainability We partner with PrintReleaf Exchange, a software platform that empowers businesses to sustain and grow the global forestry system…one print job at a time.

  • End-to-End Solution Whether you’re sending postcards and letters or 3-D mailers with logoed items, PFL simplifies direct mail execution by managing the entire process under one roof, from strategy and production to delivery and measurement.

Create automated, highly personalized direct mail that drives attention, engagement, and revenue—right from Salesforce Marketing Cloud. PFL connects your CRM and MAP data with tactile mailers to deliver the right piece, to the right person, at the right time. Why PFL? We make it easy: from sourcing and design to printing, shipping, and tracking—all under one roof. Whether you’re sending a postcard or a complex 3D mailer with branded items, PFL ensures consistency, scalability, and measurable results at every stage. Our End-to-End Solution Meets All Your Direct Mail Needs: • A Team of Experts • Event-Triggered Sending • Scalability • Data & Analytics • Instant Delivery Notifications • International Shipping • Design Services • Environmental Sustainability • HIPAA Compliant

Categories

Business Needs
Sales
Marketing
Marketing Automation
Industries
Horizontal Product
Financial Services
Healthcare & Life Sciences
Personas
Business Operations Manager
Executive
Marketer
Features
Lightning Ready
Optimized for Salesforce orgs that use Lightning Ready.
Lightning Ready

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    Trigger personalized direct mail from Salesforce CRM using contact data, deal stage, or custom triggers to increase engagement and drive measurable revenue.