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Data Privacy Manager for privacy, consent, GDPR & CCPA

Comply with privacy regulations integrating Salesforce & your marketing app

Overview

Tracks data privacy permissions/consents (consent) for each type of communication for leads, contacts & person accounts. Branded preference center for unsubscribes. Automatic unsubscribes, auto-expiry and deletion based on policies. Pre-built reports.

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See How Data Privacy Manager for privacy, consent, GDPR & CCPA Works

  • COMPREHENSIVE COMPLIANCE Helps you comply with changing privacy regulations i.e. GDPR and tracks interactions. Gives you a Customer360 view of consents from all customer touch points (ie.g. sales, marketing & service) and break down silos.

  • Flexibility: consents, expiry dates and data deletion are driven through marketing rules and policies. Clarity: all end users are clear on allowed communications avoiding breaches and fines.

  • Efficiency: automation of consents & expiries reduce manual data processing & errors. Customer preference centers enable self-serve. A comprehensive compliance solution that satisfies the most rigorous data privacy regimes.

KEY FEATURES All on the Salesforce platform giving you a Customer360 view of privacy permission/consents in both with Lightning & Classic. Adds privacy permission/consents manually or automation & opt-ins are added based on your marketing rules & policies. Integrate with any marketing automation solution and manage lists based on permissions/consents. Preference centers based on free Community license can be branded & internationalized. Customers can subscribe/unsubscribe & update permissions/consents. Permissions can be unsubscribed manually or automatically when they expire. Screen alerts ensure users don't contact the person by mistake. Set deletion data rules but still have a view of encrypted data that was deleted. Customize the pre-built reports or create your own. Extend the custom objects to support your sales & marketing operations.

Categories

Business Needs
Productivity
Features
No Limits
This product's apps, tabs, and objects don't count against your Salesforce org limits. Learn More in Help
Lightning Ready
Optimized for Salesforce orgs that use Lightning Ready.
Person Accounts
Supports Salesforce orgs that use Person Accounts.
Managed Package
This product is installed in your Salesforce org as a managed package and receives automatic upgrades.
No Limits
Lightning Ready
Person Accounts
Managed Package

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