EALink Secure Data Access

Additional Details

EALink is a proprietary application designed and built to extend the functionality of Salesforce Marketing Cloud by providing integrated and on-demand access to external data sources to help your campaign and marketing analysts create their target population for a specific journey or automation. No longer will you need to upload large batch files or sensitive data to your marketing cloud database, the seamless integration to these external data sources will allow your analyst to use the native functionality of Salesforce Marketing Cloud to conduct in-database processing to discern your target audience and only bring back the data you need to execute the automation or journey. EALink has ensured security is first and foremost by encrypting all data transmission on secure channels and never replicating data during the transmission from the data source to Salesforce Marketing cloud platform. Embel Assist will leverage a step by step implementation methodology to ensure EALink is deployed successfully and tuned for your marketing database and operation. Leveraging a cloud marketing platform doesn't mean you have to move your marketing data to the cloud...let EALink bridge the gap.