MarcomCentral® Lightning

The only Digital Asset Management platform that combines asset management, dynamic content customization, and sales enablement into one easy-to-use platform.

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MarcomCentral®, a leading marketing asset management and distributed marketing solution, provides a new way for marketers to access, customize and distribute marketing assets to the field. The MarcomCentral Salesforce integration allows MarcomCentral customers to work concurrently within Salesforce, pull key customer data and dynamically import it into their MarcomCentral portal to create one-to-one marketing pieces. The result is hyper-personalized marketing campaigns that speak to customers on an individual level, increasing overall potential for sales success. MarcomCentral gives users the ability to customize assets using Salesforce leads, contacts, and account data. When any kind of marketing campaign is distributed to a contact, MarcomCentral records that activity within Salesforce making it a seamless experience for Sales to track and convert leads.