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SCRUBIT - Lead and Contact Qualification

By Enableocity, Inc.

Intelligent Lead Scoring and Qualification

Paid Add-On Required  

Payment required for external services or products

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Business Need
Sales Intelligence

Guided Lead Qualification for SDRs/BDRs through a series of pre-oppty qualification questions for automated lead scoring Enable sellers to ramp faster, bring uniformity to the lead qualification and assure AEs a high quality scored Oppty with insights

  • SCRUBIT for Lead Qualification

Compatibility

Salesforce Editions
Professional
Enterprise
Unlimited
Force.com
Developer
Essentials

App Details

Version
SCRUBIT/SCRUBIT 1.13.0
Listed On
10/26/2020
Latest Release
03/04/2022
Supported Features
No Limits
This product's apps, tabs, and objects don't count against your Salesforce org limits. Learn More in Help
Lightning Ready
Optimized for Salesforce orgs that use Lightning Ready.
Managed Package
This product is installed in your Salesforce org as a managed package and receives automatic upgrades.
No Limits
Lightning Ready
Managed Package
Package Contents
If this app is a managed package, the custom apps, tabs, and objects that it contains don't count against your Salesforce allocations. If this app is not a managed package, allocations apply. Learn More in Help
Custom Objects: 12
Custom Tabs: 2
Custom Apps: 1
Lightning Components
Global: 14
App Builder: 0
Community Builder: 0
Languages
English

Security

This solution is a Non-SFDC Application as defined in Salesforce’s Main Services Agreement. Notwithstanding these Security Requirements or any security review of a Partner Application, Salesforce makes no guarantees about the quality or security of this solution. You’re responsible for evaluating this solution’s quality, security, and functionality.
Last Reviewed Version
The most recent solution version that underwent the AppExchange Security Review. Undergoing the Security Review doesn't guarantee a solution’s security.
1.13.0
Last Reviewed Date
The most recent date that this solution underwent the AppExchange Security Review. Undergoing the Security Review doesn’t guarantee a solution’s security.
10/22/2020

Additional Details

Enableocity has developed an innovative framework, SCRUBIT to qualify a lead or contact effectively using automated scoring coupled using weights & AI/ML. SCRUBIT framework is comprised of 7 key elements to determine whether a lead /contact is a real opportunity or not. SCRUBIT acronym is derived from 1st letter of each element: - Source - Competition - Requirement - Use case - Buyer - Interest - Timeline Initial set up include curating relevant qualification criteria for each element based on historically proven criteria & field interviews. Weights & scores finalized for each element and associated criteria based on its influence to qualify a lead can be configured in SCRUBIT Home screen. Admin can add instruction & guided question to aid sales conversation. Configurable options in home screen enables sequencing of SCRUBIT elements in Lead or Contact page, enabling the relevant SCRUBIT element at various Lead stages, enforce mandatory data capture at each stage of Lead cycle & automate the stage change upon data capture and scoring. Lead page will have a SCRUBIT tab with guided questions, note capture & dynamic playbook for effective sales conversation.

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Enableocity, Inc.

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