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TowerData Email Validation and Intelligence

Real-time email address validation and contact record enhancement.

Overview

TowerData's Email Validation and Intelligence service provides marketers with clean, impactful data in real-time on up to 80% of customers to maintain engagement at all points of the buying journey.

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  • Stop sending to bad emails. TowerData's global Email Validation protects your marketing spend by catching and correcting invalid email addresses. Implement email validation quickly and securely through the Salesforce Marketing Cloud integration.

  • Easily obtain the data you need to better engage the customer behind the email address with Email Intelligence. With real-time access to demographic, purchase intent and lifestyle data marketers can execute highly personalized campaigns from the start.

  • Unlock new channels and maximize the power of your customer data with Identity Matching. Instantly append postal addresses to emails with the industry's largest identity database.

TowerData launched in 2001 to provide a quality email append service to marketers across the US. Since then, TowerData has grown and strengthened its core services and established itself as a technology-driven leader with one of the most reliable email databases in the industry. In 2013, TowerData acquired Rapleaf, expanding its suite of services by adding demographics via Email Intelligence. In 2015, month-last open was added as a solution for users to gain bette inbox activity insights, and in 2017 the company launched its website visitor ID service, allowing clients to identify anonymous website browsers to create a better customer journey right from the start. Finally, at the end of 2019, TowerData acquired Xverify, an email verification company, in order to expand our customer footprint. TowerData continues to grow and improve its service offerings to enable customers to better understand and engage the person behind the email.

Categories

Business Needs
Mass Emails