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BesChannels-Connect Salesforce with CDP

Make lead generation and pipeline marketing in China easier

Overview

BesChannels is Social CRM marketing automation solution leader in China. With deep understanding of Marketing and deep integration with Wechat Ecosystem, BesChannels helps more than 200 brands especially from B2B industry to do business in China.

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  • Content marketing to generate leads, especially on Wechat. With useful and highly engaging content as baits to attract customers to register through multi-channel, especially Wechat, customers become raw leads after registration.

  • Collect customer data through multi-channels (WeChat, event, webinar, email, etc.)，and measure effectiveness(ROI) by different channels.

  • Transfer leads from unknown to known. According to collected data, classify leads by cool/warm/hot leads, build content pools through customer journey to continuously engage potential customers, and integrate with SalesCloud to improve sales efficiency

Founded in 2016(former SCRM BU in Social-Touch from 2014), BesChannels is Social CRM marketing automation solution leader in China. BesChannels helps more than 200 brands especially from B2B industry to do business in China, by managing connection with their followers on Wechat Service Account, generating leads from Webinar/Event/Whitepaper etc content scenario, encouraging customers to share on Wechat, nurturing raw leads to marketing qualified leads(also can integrated with Pardot engagement studio), and then integrating with Salesforce SalesCloud to drive conversion. So far, BesChannels serves more than 200 well-known brands, including Amazon, Tencent, Schneider, ExxonMobil, Lenovo, Didi, Bayer etc. BesChannels is headquartered at Beijing, also has offices at Shanghai, Shenzhen and Guangzhou.

Categories

Business Needs
Marketing Automation
Features
No Limits
This product's apps, tabs, and objects don't count against your Salesforce org limits. Learn More in Help
Lightning Ready
Optimized for Salesforce orgs that use Lightning Ready.
Multiple Currencies
Supports Salesforce orgs that use Multiple Currencies.
Person Accounts
Supports Salesforce orgs that use Person Accounts.
Salesforce Shield
Supports Salesforce orgs that use Shield.
Managed Package
This product is installed in your Salesforce org as a managed package and receives automatic upgrades.
No Limits
Lightning Ready
Multiple Currencies
Person Accounts
Salesforce Shield
Managed Package