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Salesforce Native Application by ZoomInfo

Power Your GTM Teams with Real-Time B2B Intelligence in Salesforce

Overview

Power Your Sales Team with Real-Time B2B Intelligence—Without Ever Leaving Salesforce

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See How Salesforce Native Application by ZoomInfo Works

  • NATIVE INLINE EXPERIENCE View complete ZoomInfo profiles directly on Account, Contact, and Lead records in Salesforce. Zero context switching required.

  • AUTOMATED ENRICHMENT Enrich up to 100,000 records at once with one-click bulk updates. Keep your CRM data fresh automatically.

  • COMPLETE DATA CAPTURE Custom objects capture ALL ZoomInfo data—including Scoops and Intent signals—even fields not mapped to standard Salesforce objects.

  • NATIVE ROI DASHBOARD Track SFNA's impact on pipeline, opportunities, and revenue with built-in Salesforce reporting and analytics.

  • ADVANCED WORKFLOW AUTOMATION Trigger custom workflows based on Intent spikes, Scoops updates, or data enrichment events. Route leads intelligently.

  • ENTERPRISE GOVERNANCE Custom duplicate rules, field mapping controls, and role-based permissions ensure data quality and compliance.

Your Sales and GTM teams live in Salesforce. But when they need accurate contact data, company insights, or intent signals, they're forced to switch between multiple tools—killing productivity and slowing down deals. Manual data entry leads to incomplete records, outdated information, and hours of wasted time each week. ZoomInfo's Salesforce Native Application (SFNA) embeds the world's most comprehensive B2B database directly into your Salesforce environment. Your reps get instant access to accurate contact and company data, buying signals, and enrichment capabilities, all without context switching. What Makes SFNA Different? Unlike basic integrations that just sync data, SFNA is a comprehensive managed package built specifically for enterprise Salesforce environments. It includes custom objects for complete data capture, advanced workflow automation, and enterprise-grade governance controls—all designed to maximize productivity and ROI. SFNA works seamlessly across Salesforce Lightning and Classic, supports mobile access, and integrates with your existing Salesforce automation (workflows, process builder, flows).

Categories

Business Needs
Sales Intelligence
Sales Productivity
Marketing Intelligence
Industries
Horizontal Product
Personas
Business Operations Manager
Marketer
Sales Representative / Manager
Features
No Limits
This product's apps, tabs, and objects don't count against your Salesforce org limits. Learn More in Help
Lightning Ready
Optimized for Salesforce orgs that use Lightning Ready.
Managed Package
This product is installed in your Salesforce org as a managed package and receives automatic upgrades.
No Limits
Lightning Ready
Managed Package

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