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MailPath - Direct Mail Automation for SFMC Journey Builder

Personalized 1 to 1 Direct Mail powered by Salesforce Marketing Cloud

Overview

Easily drag and drop direct mail into your journeys to create a truly omni-channel customer experience and drive efficiencies with automations that increase speed to market.

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  • Connect with your Audience -Increase engagement and reach a wider audience through automated direct mail sends in marketing journeys -Leverage your Salesforce data to configure impactful, strategic, and personalized communications to your audience

  • Automated Direct Mail -MailPath makes sending direct mail as easy as sending an email! -Trigger direct mail communications through Journey Builder settings -Easy to use data mapping tool to merge Salesforce data and creative files

  • Reporting -Dashboard is updated in real time with direct mail journey data -Additional reporting available upon request

MailPath is an application that can be installed into your SalesForce.com (SFDC) Marketing Cloud environment and used in the Journey Builder Interface to send direct mail communications. MailPath allows for a variety of mailing formats and leverages your existing Salesforce data to create and send 1:1 personalized messages to your target audience. KEY FEATURES - HIPAA Compliant - SOC Compliant - 1:1 Personalization - Flexible Mailing Formats - NCOA Address Validation - Journey Builder Custom Activity - User Specified Quantity and Candace Rules INDUSTRIES SERVED - Insurance - Health Care - Higher Education - Banking and Wealth - Retail

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Features
Salesforce Shield
Supports Salesforce orgs that use Shield.
Salesforce Shield