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Aprimo Connector for Digital Asset Management

Easily find and use approved assets from Aprimo DAM within Content Builder

Overview

Let your designers focus on their design, by putting your approved content directly at their finger tips within Content Builder. Browse or search the Aprimo DAM to pull in the latest, approved, on-brand assets without leaving Content Builder.

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See How Aprimo Connector for Digital Asset Management Works

  • Build and manage your asset catalog and metadata within Aprimo DAM and have it automatically available for use in Content Builder.

  • Ensure your team has access to the latest approved collateral when designing your Emails. Your DAM is your system of record for all your assets - tying it to your distribution channels streamlines your content creation and makes your team more efficient

  • Drive more value out of content – make it easy to use and reuse content across the customer experience. Aprimo DAM is integrated throughout the campaign journey in Salesforce - Content Builder is another piece in the puzzle to full integration.

Aprimo Digital Asset Management gives you a single source of truth for all of your content to improve productivity, lower costs, and create better customer experiences. Aprimo DAM allows you to better find, create, reuse, govern, and deliver content across all channels—resulting in faster time to market, better-quality content, and higher ROI. Using Aprimo’s Connector for Digital Asset Management puts the entire power of your DAM at the finger tips of your designers as they work in Content Builder. The connector allows your team to build and manage a library of approved assets, and then makes them seamlessly available to Content Builder. This ensures that your designers can easily access and use your library of approved DAM assets, allowing them to focus on the creative process instead of file transfer logistics. Aprimo also has unique capabilities like AI-powered content enrichment to reduce manual entry on content tagging, as well as advanced content workflows that help to automate the process of creating and marking assets for inclusion to Einstein.

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Business Needs
Admin & Developer Tools

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