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Campaign Audience Builder — AI-Powered Segmentation for Salesforce

From natural language to campaign-ready audiences. Clicks, not code.

Freemium  

Payment required to increase usage, users, or features. Discounts available for nonprofits.

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Industries
Horizontal Product
Nonprofit
Business Need
Testing & Segmentation
Marketing Automation
Data Management
Requires
None
Compatible With
Marketing Cloud Engagement
Marketing Cloud Account Engagement
Nonprofit Solutions

Rating

Reputation

MVP
Recognized by Salesforce for their leadership, expertise, and generosity
Top Reviewer
Contribute reviews that encourage conversation and help others make informed decisions
Ranger
Lifelong learners who have earned the Ranger rank or higher on Trailhead
5
Lifetime average
Showing 10 of 17 Reviews
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Cool Product and nice People

The product has helped us a lot. We were looking for a solution to better target our campaigns. The team gave us wonderful support in setting it up. Definitely to be recommended

Game-changer, highly recommended!

We recently had the pleasure of using the Campaign Audience Builder, and we can confidently say that it has transformed the way we handle audience segmentation. The intuitive Point-and-Click feature was so easy to use. The user-friendly interface makes the process smooth and efficient, allowing even those with limited technical expertise to navigate and customize their audience effortlessly. We’ve experience no hiccups or issues while using the tool. It has proven to be a reliable tool for audience creation, and the segmentation results have been consistently accurate. Kudos to the whole CAB support Team. They are a very responsive and professional team who do listen to our feedback and are eager to find solution to any blockers.

Great tool with continious development

This tool is a really good addition if you want to make some more complex campaigns in comparison to your standard Salesforce filter capabilities. Also the team behind CAB is excellent, not only in helping you but also in developing more features for the tool! I can totally recommend the CAB.

Great tool, which added a measurable value

The campaign audience builder is a great and easy to use tool, which added a big value to our sales campaigns. Before implementing CAB we where limited by the standard given segmentation criteria, now we are able to create preciese audiences and really reach the targets of our campaigns. Also the possibility of automizing the audience, safed us a lot of time.   The team behind CAB helped us also a lot and always provided us a great, fast and freindly service.

Fast, easy & precise audience segmentation

The campaign audience builder can only bring advantages for each business! While very simple and straightforward to use, the tool allows for extremely precise segmentation. The CAB adapts perfectly to each Salesforce environment and makes work easier. The team is very helpful and constantly improves the tool. They even make an effort to implement individual requests.

Alex Schares
Ranger
03/28/2022

Hey Kelly 😊 Thank you very much for the review. It's a pleasure working with you.

A great, time-saving addition to your suite of marketing tools

CAB is fantastic. We've found it to be a really useful, intuitive tool. On the surface it's simple, has an easy-to-use UI, but it actually has a lot of power hidden behind it, too. "Make the complex easy", as another reviewer mentioned earlier, really is spot on. It even enabled us to close up a few holes where standard Salesforce just simply lacks the functionality. Would 100% recommend. FWIW: I've found the team to be great, too - responsive and quick to help with any queries/issues that might pop up.

Alex Schares
Ranger
03/21/2022

Hey Nick! Appreciate your feedback! It's always great to see how the solution eases your day 😊

Powerful for managing and updating campaign audience members

The tool is easy to use and helps us to manage large campaigns. The team is very supportive and if you have a question or a problem you always get an answer very quickly.

Alex Schares
Ranger
03/14/2022

Hey Margrit, thanks for the kind words! 😊 It's a pleasure working with you and seeing how you benefit from the tool!

Powerful automation for updating campaign audience members

If you want campaign audience member lists to be automatically in-sync with the data stored across multiple standard and custom objects in Salesforce, I highly recommend this product. The team provides excellent customer service and the product has saved me a tremendous amount of time.

Tim Mathis
Double Star Ranger
03/08/2022

Thank you, Matt! :-)

Very Helpful and Great Time-Saver!

Campaign Audience Builder is easy to use, and gets consistent results. If you ever have a question, you can get someone to walk through the issue with you and help resolve it quickly, which has been great!

Tim Mathis
Double Star Ranger
02/15/2022

So happy to hear that, thank you for sharing your experience! :-)

Oleg Smola
Double Star Ranger

Awesome powerful Marketing Tool

The Campaign Audience Builder is a very nice easy-to-use tool that saves much time. It provides a very user-friendly interface to create audiences with point and click. Good customer support. By the way, I liked how Canvas functionality works the most, so smooth. A very valuable and flexible tool that will be useful for many customers.