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MetaRouter for Xandr

Target your known and unknown web and app users using Xandr.

Overview

Target both known and unknown web and app users directly in Salesforce CDP with Xandr for CDP - Audience Syndication by MetaRouter. MetaRouter passes the audience segments built within CDP to Xandr so you can build highly effective, targeted campaigns.

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See How MetaRouter for Xandr Works

  • Pass the audience segments built within Data Cloud to Xandr so you can build highly effective, targeted campaigns.

  • Unlock customer data events and attributes for custom event mapping and transformation

  • No effect on website load speeds

  • Up to 30% more data- including conversions- tracked compared to Xandr Universal Pixel

Target both known and unknown web and app users directly in Salesforce Data Cloud with Xandr audience syndication by MetaRouter. MetaRouter passes the audience segments built within CDP to Xandr so you can build highly effective, targeted campaigns.MetaRouter streams page and behavioral data to Xandr in real-time to power audience building and performance tracking within the Xandr platform. MetaRouter's data infrastructure relies on server-side integrations for vendors like Xandr, meaning a Xandr tag is never required to stream customer data to the platform. Take full control over the customer data you send to Xandr with MetaRouter's transformation UI.

Categories

Business Needs
Analytics
Data Management
Integration
Industries
Consumer Goods
High Tech
Retail
Personas
Developer
Marketer
Features
No Limits
This product's apps, tabs, and objects don't count against your Salesforce org limits. Learn More in Help
Lightning Ready
Optimized for Salesforce orgs that use Lightning Ready.
Managed Package
This product is installed in your Salesforce org as a managed package and receives automatic upgrades.
No Limits
Lightning Ready
Managed Package

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