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WCG Sales & Marketing Insights
Track your MQLs, SQLs and Win rates | Grow Your Business
- Industries
- Horizontal Product
- Business Need
- AnalyticsCampaign ManagementDashboards & Reports
- Requires
- Sales Cloud
- Compatible With
- Sales CloudService Cloud
Provides tracking of Key Performance Indicator (KPI) for Sales and Marketing metrics on a quarterly and yearly basis.


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Compatibility
- RequiresThis solution requires these products in order to work. Before you implement the solution, check that you have these products.
- Sales Cloud
- Compatible WithThis solution is tested to work with and extends the value of these products, but doesn't require them.
- Sales CloudService Cloud
- Salesforce Editions
- EnterpriseUnlimitedDeveloper
App Details
- Version
- WCG Sales Insights/2.8 2.8.0
- Listed On
- 04/12/2023
- Latest Release
- 04/28/2023
- Supported FeaturesNo LimitsThis product's apps, tabs, and objects don't count against your Salesforce org limits. Learn More in HelpLightning ReadyOptimized for Salesforce orgs that use Lightning Ready.Multiple CurrenciesSupports Salesforce orgs that use Multiple Currencies.Managed PackageThis product is installed in your Salesforce org as a managed package and receives automatic upgrades.Salesforce MobileSupports Salesforce for iOS and Android.
- No LimitsLightning ReadyMultiple CurrenciesManaged PackageSalesforce Mobile
- Package ContentsIf this app is a managed package, the custom apps, tabs, and objects that it contains don't count against your Salesforce allocations. If this app is not a managed package, allocations apply. Learn More in Help
- Custom Objects: 0Custom Tabs: 0Custom Apps: 1
- Lightning Components
- Global: 0App Builder: 0Community Builder: 0
- Languages
- English
Security
Additional Details
WCG Marketing Insights helps teams track key sales and marketing performance indicators (KPIs) on quarterly and annual dashboards. The package tracks leads from creation through conversion to Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs). Automated timestamps measure how long leads remain in each stage, while quarterly and annual dashboards provide clear visibility into funnel performance and current status. Sales KPIs include: 1. Sales Actuals vs. Target, 2. Renewal Sales Actuals vs. Target, 3. New Business Actuals vs. Target, 4. Top Closed Deals, 5. Open Opportunities, 6. Closed-Deal Booking Trends, 7. Fiscal-Year Pipeline by Category, 8. Opportunity Win Rate, 9. Average Contract Value, 10. Average Sales Cycle in Days, 11. Quarterly Growth Rate, and 12. Quarter-over-Quarter Revenue Churn. Marketing KPIs include: 1. New Leads, 2. New MQLs, 3. New SQLs, 4. MQLs by Source, 5. Incoming Lead Flow, 6. MQLs by Age, 7. Pipeline Created by Month, 8. Leads by Score, 9. MQLs by Owner and Status, and 10. MQLs by Month and Status.
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West Coast Consulting Group
San Francisco, CA