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Data Cloud Identity & Hygiene by Merkury

By dentsu

Enabling first-party, cookieless identity and hygiene for SF Data Cloud

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Business Need: Analytics
Data Management
Data Cleansing

Requires: Data Cloud
Data Cloud for Marketing

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Data Cloud Identity & Hygiene by Merkury provides ownership and transparency of identity to organizations. Covering 95%+ of US adults, Merkury cleanses and enriches your data with person-based identity and householding for connected experiences anywhere.

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