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Incrementality by Odyssey for Datorama
Multi-Touch Attribution and Incrementality insights
- Industries
- Retail
- Business Need
- Analytics
Incrementality by Odyssey pulls raw data from your Google Analytics account and applies glass-box multi-touch attribution to that data. Easily see the performance of your campaigns based on multi-touch attribution.
Compatibility
- Salesforce Editions
- ProfessionalEnterpriseUnlimitedForce.comDeveloperEssentials
App Details
- Languages
- English
- This solution is API only and doesn't have an interface
Security
Additional Details
Get Incrementality insights based on your Google Analytics data! Incrementality by Odyssey pulls raw data from your Google Analytics account and applies glass-box multi-touch attribution to that data. Easily see the performance of your campaigns based on multi-touch attribution. With Odyssey and Datorama, it's never been easier for marketers to optimize their advertising spend. Use Odyssey Ad Spend recommendations and Datorama actions to automatically spend your budget where it will deliver the greatest return.
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Odyssey Attribution
Amsterdam, The Netherlands