D&B Connect for Salesforce

D&B Connect improved our data significantly

D&B Connect seamlessly integrates with our Account and Contact database, ensuring a smooth and efficient data-matching process. When accounts are well-structured, we achieve a high match rate, significantly enriching our data quality. Key features like family tree management, duplicate monitoring, and duplicate prevention have been invaluable in maintaining data integrity. Additionally, the D&B team delivers an excellent customer experience, providing strong support and expertise throughout our journey.

Essential tool for B2B to really understand Customers and Prospects

Connect gives us access to a huge wealth of Firmographic data and does so in a way that allows us to keep that data current, ensure new records are 'clean' and prevents duplicates, all directly in Salesforce. Having the ability to match accounts and contacts with unique DUNs numbers makes a real difference to our ability to accurately identify companies and their associated legal entities. Connect has made an enormous difference to the quality and the effectiveness of our data and is driving real value for our business.

Must have insights for B2B Customer 360

If you are a B2B company, you very likely have many different account records that is tracking your interactions. across locations and subsidiaries, where in the latter case, you may not even realize you are dealing with different business units of the same company. Given 'string matching' is insufficient to identify such relationships, taking advantage of D&B's DUNSRight matching capability and associated enrichment data (Parent HQ, Domestic and Global Ultimate DUNS) is essential to have a 360 understanding of customer and overall business relationships. From what I know, this is as close to as it gets to what Data.com used to provide with company matching and enrichment and being able to do this with the simples integration possible with D&B makes this apps compelling, especially for Sales and Service use cases.