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MetaRouter - Salesforce Streaming Data Pipelines
Bringing the power of streaming customer data to Salesforce
Overview
MetaRouter enables rich customer data collection, giving your organization a complete view of users, and complete control over 3rd-party identity resolution. MetaRouter's library of integrations operate within a 1st-party architecture that you control.
Construct a more complete, connected customer experience with real-time customer journeys and audiences. No more delayed, batch data loads or work-around solutions.
Create powerful known and unknown user activations. MetaRouter’s rich profile of anonymous vendor IDs allows you to activate on dozens of new advertising, marketing, targeting, and personalization channels, directly from within SFMC and Journey Builder.
Activate more dynamic Journey's into a large library of streaming marketing, identity and advertising integrations. Eliminate the bloat and security risk of 3rd-party tags by replacing them with MetaRouter's server-side integrations.
MetaRouter is a real-time Customer Data Pipelining Network, built for enterprises who care about maximizing the addressability, control, and compliance of their data. MetaRouter has a large library of fully server-to-server integrations with the world’s more powerful and broadly used ad-tech, mar-tech, and analytics tools, such as Facebook, Google, Xandr, and The Trade Desk. Customers can use MetaRouter’s tracking libraries and SDKs to integrate data from their sites, mobile applications, servers, databases, and external sources into these vendors all in real-time, with simple configuration and maximum control. MetaRouter’s platform can be deployed in an entirely single-tenant, private cloud environment, to ensure all of your data is collected 1st-party, and isn’t shared outside of your organization without your explicit intent and approval.
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