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Account Engagement Automates... Record Creation
Extend MCAE to create Contacts, Accounts, Opportunities, Cases, and more.
- Business Need
- Marketing AutomationAdmin & Developer Tools
- Requires
- Marketing Cloud Account Engagement
Get ready for Marketing dreams to come true! Using External Actions, Account Engagement utilizes Engagement Studio and Flow to easily trigger the creation of a Contact, Account, Opportunity, and more. Find the User Guide under More Details below.
Highlights
Customize your Account Engagement integration to create the records you need other than Leads in Salesforce
Accelerate your sales cycle
Improve Marketing & Sales alignment
Strengthen your account-based marketing process
Provider Details

Salesforce Labs
San Francisco, CA, USA
Founded
1999
Salesforce Labs is a program that lets salesforce.com engineers, professional services staff & other employees share AppExchange apps they've created with the customer community. Inspired by employees' work with customers of all sizes and industries, these apps range from simple utilities to entire vertical solutions. Salesforce Labs apps are free to use, but are not official salesforce.com products, and should be considered community projects - these apps are not officially tested or documented. For help on any Salesforce Labs app please consult the Salesforce message boards - salesforce.com support is not available for these applications. Questions? Please visit https://success.salesforce.com/answers.
Pricing Details
Free
You can fully use this solution without payment.