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Sensor Tower — Digital Advertising & Mobile App Intelligence
Enrich your Salesforce and sell smarter with advertising and app data
- Industries
- Consumer GoodsHigh TechRetail
- Business Need
- Sales IntelligenceMarketing IntelligenceData Management
- Requires
- Sales Cloud
- Compatible With
- Sales Cloud
Sensor Tower enriches accounts with proprietary Digital Ad Spend and Mobile App Download/Revenue estimates. Qualify leads for sales or marketing initiatives based on the size of their marketing program or the popularity/monetization of their mobile apps.
Highlights
Pitch Smarter — Enter every Sales demo informed with relevant information about your prospects’ ad spend and app performance.
Close Business Faster — Decrease time to close by focusing on prospects whose ad spend and app metrics align with your strategic goals.
Easy Installation — No-code installation via a simple link in a matter of minutes.
Intelligent Matching — Sensor Tower brands are mapped to your Salesforce accounts, based on website and/or name using sophisticated machine learning.
Fast Updates — New Salesforce accounts are matched with Sensor Tower data on the fly.
Customization — Salesforce admins can select which data points to show, as well as exclude, lock, or override account mappings.
Provider Details

Sensor Tower data unlocks smarter sales strategies Our award-winning digital market insights platform provides transparency across mobile app, advertising, and audiences. From app downloads and engagement to omnichannel ads served, understanding the end-to-end digital journey has never been easier. The same data that’s available from your Sensor Tower subscriptions can unlock even more business growth when it’s available directly within your CRM. Arm your sales and marketing teams to more effectively prioritize and pitch prospects based on key data points. Save sellers time and grow your pipeline. Pitch smarter Enter every Sales demo informed with relevant information about your prospects’ ad spend and app performance. Close business faster Decrease time to close by focusing on prospects whose ad spend and app metrics align with your strategic goals. Market effectively Segment your email campaigns with insights into brands’ budgets and engage your user-base more effectively.
Pricing Details
You must pay for a product or service that is external to Salesforce for this solution to work.
The customer must purchase a Pathmatics data subscription for digital advertising metrics and/or a Sensor Tower data subscription for mobile app performance metrics.
SMB
$30,000 USD/company/year
Enterprise
$80,000 USD/company/year