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MetaRouter for Twitter

Target Known and Unknown users using Twitter for Audience Syndication.

No Ratings
Starting at $4,500   USD/company/year
Industries
Consumer Goods
High Tech
Retail
Business Need
Analytics
Data Management
Integration
Requires
Data Cloud
Compatible With
Marketing Cloud Engagement

Target known and unknown web and app users directly in Salesforce Data Cloud by MetaRouter. Pass the audience Segments you build within Data Cloud to Twitter so you can build highly effective, targeted advertising campaigns.

Highlights

Pass audience segments you build within CDP to Twitter so you can build highly effective, targeted advertising campaigns.

Compliments the Twitter website tag with server-side data

Up to 30% more data- including conversions- tracked compared to the Twitter website tag

Customer data events and attributes unlocked for custom event mapping and transformation

Provider Details

MetaRouter
Denver, Colorado

MetaRouter provides streaming data routing solutions for organizations with security and latency concerns. The MetaRouter platform makes it easy to ingest streaming customer data and connect to internal users, databases or external analytics and marketing tools.

Pricing Details

Base prices include limited delivery of audience records per month. 3-Pack pricing reflects a 10% discount. Coverage for Unknown users (typically 50%+ of total possible users) requires the implementation of the MetaRouter ID-syncing feature. (Included)

Base Channel Pricing (Known users only)

$4,500 USD/company/year

Lowest Starting Price

3-Pack Channel Pricing (Known users only)

$12,000 USD/company/year

Base Channel Pricing (Known & Unknown Users)

$14,500 USD/company/year

3-Pack Channel Pricing (Known & Unknown Users)

$39,000 USD/company/year

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MetaRouter enables customer data collection, providing a full view of users activity and complete control over 3rd identity resolution. This data is integrated into SF CDP, producing addressable anonymous user profiles and enriches existing profiles.