FrontRunner - Lead Qualification Scorecards for Salesforce®
Consistently generate higher quality leads
Overview
FrontRunner is a 100% native Salesforce® app that helps sales development teams consistently generate higher quality leads. It uses a structured approach to lead qualification to build a more accurate pipeline, improve close rates and increase revenue.
See How FrontRunner - Lead Qualification Scorecards for Salesforce® Works
Build a library of template scorecards tailored to your products or services and to your ideal customer profiles. FrontRunner comes preconfigured with BANT, MAN and SCOTSMAN sample scorecards that can be used as-is or cloned and modified.
Create snapshots of scorecards to see current, historical and trended levels of qualification using FrontRunner's red/amber/green traffic light views. Use Salesforce's standard and custom reports to analyse lead qualification performance.
Integrate FrontRunner with other apps; for example, automatically attach a scorecard to a lead when a marketing automation app nurtures a lead to a predefined score or convert a lead to an opportunity when the lead becomes qualified.
FrontRunner uses a structured approach to convert leads received from the marketing team into qualified leads to pass over to the sales team. The result is a more effective sales development team, a sales team that wastes less time on poorly qualified leads and a better customer experience. Businesses define their ideal customer profile and qualification criteria in FrontRunner, enabling sales development and business development representatives to have a dialogue with a lead to determine the level of fit between the lead's needs and the products/services offered by the business. FrontRunner provides a repeatable, scalable workflow that can be measured and improved to support performance management, on-boarding, coaching, demonstrable team ROI and more accurate pipelines and forecasts.
Categories
- Business Needs
- Sales Intelligence
- FeaturesNative AppBuilt exclusively on the Salesforce Platform, ensuring reliability and performance.No LimitsThis product's apps, tabs, and objects don't count against your Salesforce org limits. Learn More in HelpLightning ReadyOptimized for Salesforce orgs that use Lightning Ready.Managed PackageThis product is installed in your Salesforce org as a managed package and receives automatic upgrades.
- Native AppNo LimitsLightning ReadyManaged Package