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Lane Four: Account-Based Lead Routing for Salesforce

Starting at $500 USD per company per month Please visit the Lane Four Pricing Page at http://www.lanefourdata.com/pricing/ for additional information on pricing plans and managed services.

Discounts available for nonprofits

Rating

(10)

Listed On

3/2/2017

Latest Release

4/2/2018

Make Salesforce ABM Ready

Lane Four is 100% native, Account-Based Lead Management which bridges the gap between Marketing Automation and Salesforce. Our ABM suite helps you automate processes such as finding duplicate & matched data, round robin assignment, and lead conversion.

  • Regional Automation & Account Matching: Lane Four's Account-Based Lead Routing Engine automatically maps MQLs to a particular region. The round robin interface simplifies the management of assignments to inside sales reps, BDRs or corporate account reps.
  • Matched Record View: For any match between leads, contacts, or accounts, matching records are displayed directly in the page in three stacked tables: matched accounts, matched contacts, and matched leads based on the Saleforce fuzzy matching rules.
  • Professional Services: Lane Four offers a suite of services to optimize your ABM stack including Flow Strategy, On-Demand Support for Sales Operations, SLA Reporting for Marketing & Sales Operations, and agile development for Full Project requirements.
Lane Four's 100% native application is designed to help you with key features added to the Salesforce model, whether you're running Pardot, Eloqua, Marketo, HubSpot or any Marketing Automation system.####There's no need for Sales Operations to assign leads manually, report on leads and contacts in Excel, manage duplicate data, or allow sales reps to forget about leads. Lane Four’s Lead Routing Engine gets leads to the right person at the right time; matches leads with accounts; routs and auto-converts leads; and manages account-based sales teams.####You’ll find all the configuration options in our simple interface including:####Regional Automation##Round Robin Rules##Fuzzy Matching & SFDC Duplicate Management##Account Matching Evaluation Steps##Bridge Reporting##Matched Record View Configuration##Auto Convert Logic##Task Rollups##Territory & Lead Management####Why 100% Native?####Administration: all admin features reside in Salesforce without 3rd party systems.##Security: native mean less risk to exposing data to hacks & data leaks.##Performance: Lane Four processes thousands of leads in minutes.##Results: clients find a large percentage of MQL's & SQL's already match accounts.

Highlights

  • Compatible with Professional, Enterprise, and Unlimited EditionsProfessional & Up
  • Built 100% on the Lightning Platform, providing reliability and performanceNative App
  • Apps, tabs, and objects in this package don't count against org limitsNo Limits

Contents of managed packages don't count against your org's app, tab, and object limits. Contents of unmanaged packages count against these limits, so check your org before installing.Package Contents

  • Custom Objects: 45
  • Custom Applications: 1
  • Custom Tabs: 2

Lightning components are building blocks for Salesforce apps. Use global components to build custom apps with tools like Lightning App Builder and Community Builder.Lightning Components

  • Global: 0
  • App Builder: 0
  • Community Builder: 0

Requirements

Other System Requirements
No additional system requirements

Support

Additional Information

Package Name
Lane Four
Version
1.179 / 1.179.0
First Release
3/2/2017
Latest Release
4/2/2018
Languages
Nuvem
Toronto, ON
Founded
2016
Phone
647-273-9793

Lane Four is an Account-Based Sales & Marketing application which bridges the gap between Marketing Automation and Salesforce. Our 100% native Salesforce application is designed to help you with key features added to the Salesforce model, whether you're running Pardot, Eloqua, Marketo or any MA system that feeds into Salesforce. Lane Four’s ABM tools get leads to the right person at the right time; match leads with accounts; route and auto-convert leads; manage account-based sales teams, and more. ####You’ll find all the configuration options in our easy-to-use interface. Welcome to Lane Four!

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