Your December 2022 AppExchange Monthly Briefing

This month we got a closer look at what Trailblazers had to say about AppExchange at Dreamforce this year, discovered moments that can lead to impactful, lasting changes in your team’s performance, and took a deep dive into the steps a Salesforce Marketing Cloud admin should undertake when setting up a scratch org.  

L’Oréal Gets a Digital Makeover with Salesforce
In an economic climate where 88% of customers say the experience a company provides is as important as its products or services — the highest it’s ever been — companies like L’Oréal need a technology that will help them reduce complexity with a trusted vendor and drive success now. Salesforce enables L’Oréal to do just that. So, how does the world’s leading cosmetics and beauty brand do it? With Salesforce.
Read the story on the 360 Blog >>

Salesforce Labs Monthly Rewind
Free. Employee-built. Open-source. These are a few words that come to mind when thinking of Salesforce Labs. Since 2006, this program has helped countless Salesforce employees with great ideas bring their creations to AppExchange. With so many new ideas being added to the world’s number-one enterprise marketplace, it can be easy to get lost in the excitement. Luckily, we’ve explored AppExchange and compiled the newest solutions you need to know about from Salesforce Labs. 
Read the story on AppExchange >> 

How to Set up a Scratch Marketing Cloud Org – A Check List
​​​​​​Salesforce Marketing Cloud is one of the most used CRMs in marketing because it provides a one-stop shop for all marketing needs and easy-to-use and customizable single-click functions. In this blog, we’ll take a look at the basic configuration steps that an SFMC admin should undertake when setting up a scratch org.
Read the story on AppExchange >> 

Trailblazers Love AppExchange: Here’s Why
Our team set out to talk to customers at Dreamforce 2022 to find out what exactly they love about AppExchange. Their unbridled enthusiasm was more than we expected. So, what exactly was the bottom line? Our Trailblazers love AppExchange because it boosts efficiency, solves business problems, sets businesses up for success, and helps them get the most out of Salesforce. Here’s a closer look at what exactly they had to say.
Read the story on AppExchange >>  

4 Qualities to Look for in Marketplace Solutions
​​​​​​When searching for marketplace solutions, the overarching differentiator brands and retailers should look for is a partnership. Look for a platform that’s not merely transactional but has deep experiences working with businesses who have been in your place and helping them become successful in the long term at transforming themselves into marketplaces. 
Read the story on AppExchange >>  

Making the Most of Your One-on-Ones 
​​​​​​The one-on-one — sometimes dreaded, sometimes beloved. These are the types of meetings held between a sales manager and a rep working under them and no one can ever agree on whether or not they’re a total waste of time. In reality, slowing down to reassess in a more intimate manner rather than mucking about the office or catching up quickly over Slack creates invaluable moments of connection. Those moments are what can lead to the most impactful, lasting changes in performance.
Read the story on AppExchange >>  

How Can Flow Automation Packs for Incident Management Help Your Business?
Before we kick off the brand new year, Salesforce Labs wanted to give customers a sneak peek at one of the newest free, employee-built apps to hit the AppExchange marketplace. If you’ve been following our activities throughout the year, you would know that Flow has been a hot topic, with an explosive Salesforce Labs Day event and several new flow solutions added to our roster. 
Read the story on AppExchange >>  

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